Welcome to ghd - good hair day. "Empower all women to look and feel beautiful so they can fulfill their every ambition." Today, women around the world are more ambitious than ever before, and beauty is more important than it has ever been.

ghd means "good hair day". We are a global pioneer in high-end professional hair styling tools and the UK's #1 recommended styling brand, sold in 30+ countries. Beautiful Ambition is a celebration of the amazing things women can achieve when they look and feel their most beautiful selves. We believe that beauty fuels ambition, and ambition is beautiful. We are daring, and we are ghd.

Discover ghd's styling tools, pre-set to 365°F, the scientifically proven safer-for-hair temperature to style your hair for the healthiest results. We gain all of our science knowledge from our very own ghd research and development facility in Cambridge, UK, which has been growing and expanding since 2010. Our lab is where the magic begins, ensuring that we are constantly creating, innovating, and evolving iconic products with incredible results.

Our 1st Smart Styler, the Platinum+ Styler, monitors heat 250x per second to maintain 365ºF optimal styling temperature for 70% stronger hair, 20% more shine, and 2x more color protection. The Ultra-Zone predictive technology recognizes hair thickness and speed of styling, and adjusts accordingly so you get results personalized to you. The unique wishbone hinge and round barrel enable versatile, snag-free styling to create sleek locks, curls, flicks, or waves.

Create your ultimate hairstyle with a salon finish with a collection of ghd styling products featuring our advanced heat styling technology. The Platinum+ Styler has a 20-second heat-up time, 365°F temperature, universal voltage, and a 30-minute automatic sleep mode. The Ultra Styler has a 20-second heat-up time, 365°F temperature, universal voltage, and a 30-minute automatic sleep mode.

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